Franchise Strategy
Each business needs its own unique franchise strategy. Development of the proper strategy for any company to become a successful franchisor can be complex. Then when you decide to cross borders, the strategy can become infinitely more complex. A successful franchise strategy has to determine the economic relationship between the franchisor and its franchisees, with a focus on creating a business model that is both marketable and sustainable for both. ICON will assist you and your team to find the right balance in your franchise strategy.
Franchise Systems and Training
Good systems are complete, easy to understand, easy to teach, and they hold people accountable. Most of all, they ensure consistency and predictability. It all comes down to systems and operations. You'd better have a system, or a franchisee will invent his or her own. ICON will assist your team in creating systems, procedures and training that your franchisee will be able to understand and follow.
Project Management
Once you decide to use ICON, we will be responsible to Install, implement and train all team members on the project management application “SLACK”. This APP will help the team communicate and collaborate. ICON will set up the security features and train your management staff. This APP helps to eliminate emails and instant messaging, bringing all emails, messages and files into one secure APP that management can use to manage this project. The APP will help set the pace of the organization.
Compliance and Legal
ICON is committed to full compliance with all applicable franchise laws. Our value to our clients is based upon trust, confidence and integrity. ICON will support you and your legal team, offering advisory franchise services on the creation of Franchise Disclosure Documents, franchise filings and registrations, franchise agreements, and dispute resolution.
Management Advisory
One of the biggest transitions to go through in creating a successful franchise is transforming from an entrepreneur into a Franchisor Company. As a franchisor, you must not only think of everything, but you must document everything; Construction, Food Quality, Standard Operating Procedures “SOP’s” and perhaps, even getting your franchisees financed. ICON’s franchise services will provide day to day advice on building best-in-class franchisor management operations.
Social Media, Messaging and Marketing
ICON partners with the most reputable professional local Social Media and Marketing firms to assist you in taking your social media, websites and content from overwhelming and time consuming to working on autopilot for you. Working with your team, our partners will create customized content with for your target audience and engage with your consumers on a scheduled basis.
